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Sephora halts influencer partnership with Lori Loughlin's daughter Olivia Jade

Posted: 1:58 PM, Mar 14, 2019
Updated: 2019-03-14 18:02:55Z
Sephora halts influencer partnership with Lori Loughlin's daughter Olivia Jade

Sephora Cosmetics today said it is ending its partnership with the daughter of Actress Lori Loughlin, who is charged in a large national college admissions cheating scheme.

"After careful review of recent developments, we have made the decision to end the Sephora Collection partnership with Olivia Jade, effective immediately," Sephora said in a statement to Business Insider.

The brand had been urged to drop the line in light of the developments of the scandal.

Olivia Jade Giannulli is 19 years old and a freshman at the University of Southern California. She is a paid social media influencer for the brand as well as a collaborator.

Giannulli and Sephora released a $28 bronzing powder palette in December 2018, InStyle reports. Searching for Olivia Jade products on Sephora's website gets a message that reads "product not carried."

Loughlin, an actress best known for her role as Aunt Becky on "Full House" and "Fuller House", is accused of bribery in order to get her children into prestigious universities. Her husband, Mossimo Giannulli, is also charged.