In 2009, "Freakonomics" became a cultural phenomenon and generated conversations nationwide. The man behind that book is now answering intriguing questions in a triweekly podcast that launched this week.
"Question of the Day," co-hosted by Stephen Dubner and entrepreneur-author James Altucher, debuted Monday as part of the Earwolf podcast network. As of Tuesday afternoon, the show was ranked as the most popular podcast on iTunes.
Each episode of the show will be about 10 minutes in length and will see Dubner and Altucher discussing a single question posed to them online. New shows will debut each week on Monday, Wednesday and Friday.
The first episode, titled " Why Work a Nine-To-Six Job? ," weighs the pros and cons of punching the clock, according to Earwolf's website.
The show advertises itself to "listeners who are short on time and long on curiosity." According to a press release for the show, "The topics are wide-ranging but never superficial, deep but never heavy."
"Question of the Day" can be heard free on iTunes and online at Howl.fm .
Disclosure: Earwolf — the podcast network that produces “Question of the Day” — is owned by the E.W. Scripps Company.
Clint Davis is a writer for the E.W. Scripps National Desk. Follow him on Twitter @MrClintDavis .