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Food fight! Wendy's, BK trade social media barbs

Posted at 9:58 AM, Jan 25, 2016
and last updated 2016-01-25 09:58:00-05

(Wochit Entertainment via The AOL.on Network) A little friendly Twitter marketing got real when Wendy's decided to take a medium-rare beef with Burger King and make it well done.

It started innocently enough with Wendy's promoting its "4 for $4" meal.

Burger King's social media team took notice. The chain has been promoting its own value deal, which offers one additional item — a chocolate chip cookie.

Burger King may have sweetened the deal for consumers, but it clearly soured any relationship with Wendy's.