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Red Velvet Oreos: Company unveils new flavor; giving away 22K free packs

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Oreo has unveiled its newest limited-edition flavor, and the company is offering folks the chance to get a first taste before it hits store shelves.

The latest flavor is Red Velvet, featuring a new cookie flavor (and color) paired with a cream cheese-flavored creme.

And while the new addition was announced on Tuesday, it won’t be available for sale until Feb. 2.

So, the cookie company is holding a sweepstakes.

All you have to do is go to http://OREORedVelvetRope.com and fill in the required info to be registered to win a pack of Red Velvet Oreos.

(Contest rules state: No Purchase Necessary. Open to residents of the 50 U.S. and D.C., 18 and older. Ends at 11:59 p.m. ET on 1/22/15. Void where prohibited.)

According to an Oreo press release, 22,250 packs of Oreos will be given away.

For more info or to enter the contest, go to http://OREORedVelvetRope.com