"Early this morning, Lilly Pulitzer Rousseau passed away peacefully in Palm Beach, surrounded by family and loved ones. Lilly has been a true inspiration to us and we will miss her.
"In the days and weeks ahead we will celebrate all that Lilly meant to us. Lilly was a true original who has brought together generations through her bright and happy mark on the world."
Her schoolmate Jacqueline Kennedy, while first lady, was photographed wearing one of Pulitzer's dresses -- and made her a star. The dress "was made from kitchen curtain material -- and people went crazy," Pulitzer said in her book, "Essentially Lilly: A Guide to Colorful Entertaining," excerpted on her company's website. "They took off like zingo. Everybody loved them, and I went into the dress business."
Her career sprang from her husband Peter's citrus groves, Sports Illustrated reported in 1968.
She opened an orange juice stand in Palm Beach, and designed colorful cotton shirts for herself to work in comfortably. Soon, customers wanted to buy her shirts as well as the juice.
She began a collection of informal dresses, called "Lillys," and then began designing clothes for girls and a men's sportswear line.