Taco Bell trying for higher-end food with new restaurant

Fast food giant Taco Bell is setting its sights a little higher on the food chain. Now, it's hoping its new restaurant will meet customers' desire for high-end Mexican food.

Back in April, Taco Bell's Chief Executive Greg Creed announced U.S. Taco Co. would be opening in Huntington Beach, California, this summer before expanding into other parts of the country.

U.S. Taco Co. opened its doors Monday, and the restaurant is turning some iconic American dishes on their heads — for example, a lobster roll turned into an almost $10 taco called "The 1%er." 

Find out more with this Newsy video. 

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