Two new models of Apple's (AAPL) iPhone 5C, 5S are going on sale Friday morning, prompting South Florida residents to wake up before dawn to line up outside of stores on Sept. 20, 2013.
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The annual holiday for Apple fans is here. The new iPhones go on sale in the U.S., China and seven other countries Friday, and throngs of people lined up around the world to be among the first to snag one.
A long line had already formed by 4:30 a.m. outside of the Town Center at Boca Raton where the new gadgets will be available for purchase.
The crowd waiting for new iPhones is usually a mix of Apple diehards and more casual fans, plus people hoping to resell the devices for a profit. A few marketers are also on hand, hawking their wares to the masses waiting on line. Some people even pay line-sitters by the hour to grab an early spot.
And for the first time, Apple is offering two new iPhones: the flagship 5S and the cheaper, plastic iPhone 5C.
The iPhone 5S is similar in appearance to last year's iPhone 5. The new device is faster than its predecessor, however, and it features hardware upgrades like a beefed-up camera and a processor that measures motion data. The iPhone 5C comes in several different colors.
PHOTOS: iPhone 5 lines around the world (http://bit.ly/1dvjzG5)
It's not likely that everyone waiting in line will get an iPhone on Friday. Apple Stores usually have the most in stock, but they also draw the longest lines.
Retailers including Best Buy will also have the new iPhones, as will carriers AT&T, Verizon, Sprint and T-Mobile. But their inventory usually sells out more quickly.
But anyone who simply shows up Friday morning will probably find themselves at the back of the line. Apple zealots routinely pitch tents outside stores for days on end.
In London, 17-year-old Noah Green and his friends have been waiting outside the Regent Street Apple store since Monday night. They've been taking showers at a nearby gym, gulping down coffee and using an Apple-supplied umbrella to stay shielded from the rain.
Green said someone offered Green £300 (about $480) for his place in line. He turned them down but admitted he would sell his spot "if someone wants to offer the right price."
So what would be the right price? "Ten thousand pounds," Green said. "I know it sounds crazy, but people will pay that price."
-- CNN's Stephanie Ott contributed reporting from London.
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