The Nike ad campaign, titled 'Find your greatness,' shows Nathan Sorrell, a 5-foot-3, 200 pounds, London, Ohio, native. Video of the ad has gone viral on YouTube and Sorrell was interviewed on the Today Show.
Nike is getting some flak and some praise for a commercial it aired during the Olympics featuring an overweight boy.
The ad campaign, titled 'Find your greatness,' shows Nathan Sorrell, a 5-foot-3, 200 pounds, London, Ohio, native.
In the video, which has almost a million views on YouTube, Sorrell is shown running toward the camera down a country road.
For many, the commercial is unsettling, and shows the true struggle of physical fitness and finding the athlete inside you.
For others, the commercial is a way for Nike to exploit an overweight child for attention.
Watch the video below or by clicking here : http://bit.ly/PQLH8e
The Today Show interviewed Sorrell Monday morning. Watch the video below:
Do you think Nike went too far? Or do you think they deserve some praise for their message?
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